8th NUI Galway MBA Masterclass Hears From ALISON CEO Mike Feerick on Disruptive Innovation
Monday, 14 April 2014
(L-R) Dr Emer Mulligan, Head of School of Business and Economics, NUI Galway; Dr Rachel Hilliard, Lecturer; Mr Mike Feerick, Founder & CEO ALISON & Ireland Reaching Out; Ms Suzanne Ryan, Chair MBAAI Western Chapter, Dr Alma McCarthy, MBA Programme Director.
Mr. Mike Feerick, MBA (Harvard Business School) and CEO of ALISON and Ireland Reaching Out addressed a group of more than 70 MBA students, MBA alumni and business leaders on the role of disruptive innovation. The 8th NUI Galway MBA Masterclass at the J.E. Cairnes School of Business and Economics in association with the MBA Association of Ireland, Western Chapter.
ALISON, the company which Mike Feerick founded, has become a world leader in offering free courses online and was the first MOOC (massive open online course). This disruptively innovative approach to education has seen him open up the education market through offering courses with no fees and operating a business model that generates operating income from advertising revenue. Mike said that Innovation centred on "offering new tools for old problems" and believes that "innovation is like a flood, it comes into your business every way except through the front door".
Commenting on the role that education has as a means to empowerment, he signalled the commoditisation of some forms of education that were happening currently and a levelling of the playing field in the sector. Mr. Feerick found that MBA graduates had a unique ability to process and distil large amounts of data in a time where data was everywhere.
The seminar with lots of audience interaction, participation and questions was very well received. “This is the 8th event in the NUI Galway Executive MBA Masterclass series which offers MBA students and graduates a chance to hear from leading national and international business experts and we are pleased to run the series in conjunction with the MBA Association of Ireland, Western Chapter” said Dr Alma McCarthy, MBA Programme Director.
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