Course Overview

The MSc in Hospitality Performance, Revenue and Asset Management fosters the analytical and revenue focused mindset graduates will need to forecast future performance, whilst also predicting and mitigating risk. Students will learn to exploit business analytics, performance, and yield management techniques, enabling them to become more adaptable to the needs of the dynamic business environment. Modules include: Performance and Revenue Management, Hotel Asset Management, Strategy and Innovation for Hospitality, and Business Analytics Fundamentals.

The programme will be offered on a full-time basis over one academic year or on a part-time basis over two academic years. The programme will consist of lectures, seminars, industry exposure, experiential learning, in-company study, computer-based simulation, guest speakers and projects in the relevant subjects.

Applications and Selections

Who Teaches this Course

  • Adrian Sylver, Shannon College of Hotel Management
  • Celine Ryan, Shannon College of Hotel Management
  • Dr Sean T. Ruane, Shannon College of Hotel Management
  • Danielle Martin, Shannon College of Hotel Management
  • Dr Maria Palma-Fahey, Shannon College of Hotel Management
  • Sarah Ryan, Shannon College of Hotel Management
  • Dr Finian O’Driscoll, Shannon College of Hotel Management
  • Kate O’Connell, Shannon College of Hotel Management
  • Tracy Hegarty, Shannon College of Hotel Management

Requirements and Assessment

Key Facts

Entry Requirements

Candidates for the MSc in Hospitality Performance, Revenue and Asset Management will normally hold, or expect to hold before the programme commences, an undergraduate degree, usually a Second Class Honours or equivalent in a related area. IELTS score of 6.5 or equivalent if applicable. Applicants will also be invited to a short interview.


Additional Requirements

Duration

1 year, full-time; 2 years, part-time

Next start date

September 2022

A Level Grades ()

Average intake

15

QQI/FET FETAC Entry Routes

Closing Date
NFQ level

Mode of study

ECTS weighting

90

Award

CAO

Course code

To be advised

Course Outline

The programme will be offered on a full-time basis over one academic year or on a part-time basis over two academic years. To be eligible for the award of the MSc in Hospitality Performance, Revenue and Asset Management, candidates must successfully complete modules to a total of 90 ECTS. A candidate who has passed all modules other than Semester 3 within a period of two years from commencement of the programme shall be eligible for the award of a Postgraduate Diploma in Hospitality and Business.

Full-time 

Semester 1

  • Global Business and International HRM
  • Information Technology for Hospitality
  • Performance and Revenue Management
  • Business Analytics Fundamentals

Semester 2

  • Hotel Asset Management
  • Intercultural Communication for Business
  • Project Management
  • Strategy and Innovation for Hospitality

Semester 3—there are two options available. Both options focus on: Strategy, Performance, Revenue and Asset Management.

  • Option 1: Research Thesis
  • Option 2: Internship
Part-time

Year 1:

Semester 1

  • Performance and Revenue Management
  • Business Analytics Fundamentals

Semester 2

  • Intercultural Business Communication
  • Hotel Asset Management

Year 2:

Semester 3

  • Global Business and International HRM
  • Information Technology for Business

Semester 4

  • Project Management
  • Strategy and Innovation for Hospitality

Semester 5–there are two options available. Both options focus on: Strategy, Performance, Revenue and Asset Management.

  • Option 1: Research Thesis
  • Option 2: Internship

 

Why Choose This Course?

Career Opportunities

Who’s Suited to This Course

Learning Outcomes

 

Work Placement

Study Abroad

Related Student Organisations

Course Fees

Fees: EU

Fees: Tuition

Fees: Student levy

Fees: Non EU

Find out More

Downloads

  • Shannon College International Prospectus

    Shannon College International Prospectus PDF (943kb)

  • Postgraduate Taught Prospectus 2021

    Postgraduate Taught Prospectus 2021 PDF (11.3MB)