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Business & Economics

Declan Fleming

Lecturer Above The Bar B.Comm., M.B.S.,Ph.D.

Contact Details

Lecturer Above The Bar
Marketing
Room 337
Cairnes Building
NUI Galway

T: Ext. 2741
E: declan.fleming@nuigalway.ie
 
researcher

Biography

Declan completed his B.Comm and MBS (Marketing) at UCG (Now NUIG) and his PhD (Business Administration) at Manchester Business School, University of Manchester. Prior to joining NUIG he worked in GMIT and IT Tralee. In 2010, he was awarded Fellowship of the Marketing Institute of Ireland in recognition of outstanding contribution to the development of Marketing in Ireland. Teaching and Research interests lie in the areas of Strategic Marketing, Selling & Sales Management, and Marketing in Society & Public Policy. He currently Head of the Marketing Discipline and Programme Director for the MSc. Marketing along with the special award Diploma in Sales & Marketing for Medical Technologies.

Peer Reviewed Journals

  Year Publication
(2012) ''Marketing's response to environmental decline and the call for sustainability''
Walsh, Ann T., Christine Domegan, Declan Fleming (2012) ''Marketing's response to environmental decline and the call for sustainability''. Social Business, 2 (2):121-143 [Details]

Books

  Year Publication
(2007) Marketing Research In Ireland: Theory & Practice.
Domegan, C (2007) Marketing Research In Ireland: Theory & Practice. [Details]
(2001) Cases In Marketing.
Fleming, D (2001) Cases In Marketing. [Details]
(1997) The Graduateship By Distance Learning.
Fleming, D (1997) The Graduateship By Distance Learning. Marketing Institute of Ireland [Details]
(1996) Guide To Exporting.
Fleming, D (1996) Guide To Exporting. : Irish Trade Board. [Details]

Conference Contributions

  Year Publication
(2012) Academy of Marketing Conference,
Leonard, G. & Fleming, D. (2012) A Classification of Stakeholder Orientation. [Conference Paper], Academy of Marketing Conference, Southampton Management School , 02-JUL-12 - 05-JUL-12. [Details]
(2012) A Classification of Stakeholder Orientation,
Leonard, G. & Fleming, D. (2012) Stakeholder Orientation. [Conference Paper], A Classification of Stakeholder Orientation, Academy of Marketing Conference, Southampton Management School , 02-JUL-12 - 05-JUL-12. [Details]
(2012) European Academy of Marketing,
Leonard, G. & Fleming, D. (2012) Stakeholder Social Capital and the Performance Relationship: An Integrative Framework for Stakeholder Marketing. [Conference Paper], European Academy of Marketing, University Institute Lisbon, Portugal , 20-MAY-12 - 22-MAY-12. [Details]